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110 film

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See the Category: 110 film.

110 and 126 film cartridges were launched by Kodak in answer to consumer complaints about the complications involved with loading and unloading roll film cameras. With the cartridge film you don't have to attach the film leader to a take-up spool and cannot go wrong. The cartridge simply drops into the camera, you close the camera's back door, wind on and shoot. Even if you open the camera with a half exposed film inside, the precious exposed film is well protected inside the cartridge. And at the end of the film, you don't have to rewind.

After the success of Kodak's 126 cartridge "Instamatic" cameras, 110 was introduced in 1972 to take advantage of improvements in film allowing smaller format negatives. The first Kodak cameras being branded "Pocket Instamatic". The 110 cartridge contains 16mm wide film, with one perforation at each frame which engaged with a pin beside the film gate to control the film advance. Like 126, 110 film is pre-exposed with a border and frame number between the frames. The film is paper-backed; the paper being printed with frame numbers, visible through a small window in the cartridge's rear; a larger window in the film chamber door shows this frame number window plus a label on back of the cartridge giving film details.

The small dimensions allowed designers to create small pocketable camera that had an aspect very different from the traditional 35mm cameras, even if they had a marked resemblance with the older sub miniature 16mm cameras. The pocketability and ease of loading made 110 popular very quickly. The design of the cartridges had a very basic system of notches in a tab on the end to indicate film speed, but few cameras took advantage of this, and many film cartridges did not even have the required notches.

As the majority of 110 cameras were extremely simple with a single shutter speed and aperture setting and no focusing available, the success of getting prints from these tiny 13x17mm negatives relied on the latitude of the film. Even with today's modern film emulsions and an accurate focusing and exposure mechanism it would be tough to get much more than a 5×7in print from such a tiny negative. Disappointing print results were the main downfall of the format.

Kodak stopped making 110 cameras around 1994[1], with few other manufacturers' 110 ranges lasting any longer. 110 film continued to be made by Fuji until c.2004, and by Kodak and Ferrania for a few years more. The outdated films and cameras are still available today but not easily in the American marketplace.

In may 2012, Lomography announced the comeback of 110 film with their own black and white film, the "Lomography Orca B&W 110 Pocket Film". As of 2015, they now manufacture and offer four different types of 110 film. Orca, which is a 100 ISO black and white negative film; Tiger, a 200 ISO C41 color negative film; Peacock, a 200 ISO E6 color reversal slide film; and Lobster, a special 200 ISO C41 color negative film which provides warm color shifts by exposing the film backwards through the color mask.

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